Free resources
Courses and frameworks for football development leaders.
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Free. Delivered to your inbox. Courses are five short emails over five days; frameworks are long-read references you'll keep coming back to.
5 Development Models English Academies Should Be Studying
Brighton, Brentford, AZ Alkmaar, Right to Dream, Benfica and Red Bull. What they did structurally, the output data and what you can apply at your level.
Build Your Public Voice: 5 Days to Get Known for What You Know
How academy directors, coaching education founders and technical directors build a public voice. What to write, where to publish and how to position your expertise.
The Coaching Pathway Guide in England
A researched guide of what it actually costs to climb the coaching ladder in England. The eligibility requirements, the hidden costs, the job market and what the qualifications will and won't give you.
The Alternative Models Framework
Eight development models English academies should be studying. Each broken down by the structural decision, what it produced and the principle that transfers regardless of budget.
The Conversation-to-Content Map
Fourteen recurring questions from academy directors and coaching education founders, mapped to the conventional answer, the research and a specific position to publish from.
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